About Ayoub
Ayoub is a multidisciplinary designer with a passion for creating clean, thoughtful digital experiences. With over eight years of experience in web development, visual design, and UX, he brings together creativity and technical precision to craft work that feels both intuitive and engaging.
Coming from an IT and web background, Ayoub has honed his skills using tools like WordPress, Adobe Illustrator, Figma, and CSS, shaping designs that balance structure and personality. His growing focus on UX design reflects his belief that great visuals should not only look good, but they should work beautifully too.
He’s driven by curiosity, simplicity, and the desire to create design solutions that connect people with ideas in meaningful ways.
— Based in the Casablanca area.
EDUCATION
FSAC – Casablanca
Professional Bachelor’s Degree
Network and Systems Administration.
Infodesign School – Casablanca
Webmaster Certification
Google / Coursera
Google UX Design Professional
Certificate
Experience
Central Africa
Designed and helped implement a multi-institution complaints management platform focused on improving usability and workflow for public users
West Africa
Contributed to the development of a mobile and web banking experience for a financial group, ensuring intuitive navigation and visual consistency across devices
West Africa
Supported the creation of a real-time digital payment ecosystem integrating mobile payments, e-wallets, agency banking, bill payment, and money transfer — built around accessibility and clear user journeys
Morocco
Participated in the UX and interface design of a multi-channel electronic payment solution, optimizing card, merchant, and wallet management dashboards for clarity and efficiency
design SKILLS
Branding + Identity
Creative Direction
Generative AI
0→1 Innovation
Art Direction
UI/UX
Typography
Concept Development
Creative Strategy
Design Thinking
Design Research
Illustration
Packaging
Environmental Graphics
Design for Sustainability
technical SKILLS
Figma (Design + Prototyping)
Illustrator
Photoshop
InDesign
Lightroom
Premiere
CSS3/HTML5/JSON/XML
Android/Flutter
JavaScript/GWT/Node.js/React
Connect
Contact
+212 664 995 725
boujoujayoub@gmail.com